At Magbago, responsibility is at the core of what we do.

Material sourcing from India

Fast fashion is not in our vocabulary, and speed is not our priority. QUALITY, ETHICAL, CONSCIOUS, SLOW & MINDFUL LIVING are our core principles. Our materials for collections are mostly handwoven and hand-dyed  by talented artisans in India, using ancient techniques that have been passed down through generations. These are slow-made fabrics woven on handlooms that do not require ANY ELECTRIC POWER or energy to function – how amazing is that? Every single piece of yarn in our fabrics has been touched by the skilled hands making it. Depending on the complexity of the pattern, it can take up to 4-6 weeks to weave and dye around 25m of fabric – enough for 4-5 garments. This means our fabrics cannot be mass-produced or easily reproduced, and neither can our collections. Minimal numbers will be made, making them extra special for you as the wearer.

Handcrafted garments in Bosnia and Herzegovina

Our garments are crafted in small runs by local, skilled artisans in Bosnia and Herzegovina. Each piece is produced entirely in-house using the imported materials from India, ensuring that every garment is unique and carefully made. By working closely with these talented artisans, we maintain high standards of quality and craftsmanship, while supporting local communities and preserving traditional skills.

Innovative and sustainable materials

We also use innovative, mostly vegan materials made from agricultural and food waste. By doing so, we contribute to reducing waste and preserving the environment. For our winter collection, we incorporate sustainable categories of wool, such as Merino wool and wool from Himalayan sheep. While these are animal-based materials, they represent sustainable wool options that align with our commitment to ethical sourcing and environmental preservation

Biodegradable packaging

Our packaging is biodegradable and made from recycled paper with embedded plant seeds such as lavender, immortelle, and mint – you can plant them and watch them grow!

Sustainable details

We strive to use sustainable products even for the smallest details. All our swing tags are made from recycled paper and attached with flower seeds.

Smart labels with NFC technology

Our smart labels with NFC technology enhance transparency and traceability. A quick tap on your phone reveals details about the garment’s origin, materials, and the artisans behind it. They also offer care instructions to help extend your garment’s lifespan and reduce environmental impact.

These labels provide an interactive experience with videos and stories that connect you with the garment’s journey. Made from leftover tailoring materials, they align with our zero-waste philosophy while promoting environmental preservation.